How to distribute music to Tencent Music

Release your music on Tencent Music with Spilix: unlimited uploads from $15/year, no per-release fees, 100% ownership. Free 7-day trial, no card. China's largest music group — QQ Music, Kugou, and Kuwo in one.

China · Southeast Asia

800M+ — Monthly active users (combined)

3 platforms — QQ Music · Kugou · Kuwo

China #1 — Market position

How to distribute music to Tencent Music

1. Create a free account: Sign up with your email for a 7-day free trial. No card needed.

2. Upload your release: Add your WAV or FLAC audio, 3000×3000px cover art and the release details: title, artists, genre and copyright lines.

3. Choose Tencent Music: Pick Tencent Music and the other stores you want in the submit step. Set the release date at least 2 weeks out so every store has time to ingest it.

4. Pick a plan and submit: Choose a yearly plan from $15. We review your release and deliver it, typically within 24 hours, so it can go live on Tencent Music on your release date.

Four Platforms

One delivery reaches QQ Music, Kugou Music, Kuwo Music, and JOOX — covering China and Southeast Asia (Thailand, Malaysia, Indonesia, HK).

China #1 Reach

Tencent Music Group commands over 70% of China's paid streaming market. No China strategy is complete without it.

Tencent Ecosystem

Deep integration with WeChat (1.3B users) and QQ — social sharing of your music happens organically within China's most-used apps.

JOOX — Southeast Asia

JOOX (Tencent's SEA platform) covers Thailand, Malaysia, Indonesia, Hong Kong, and Myanmar — included in the same delivery.

Virtual Concerts

Tencent Music hosts live online concerts and events — expanded presence beyond catalog streaming.

WeSing Karaoke

WeSing karaoke integration means your tracks get used actively, not just passively streamed — higher engagement per listener.

Spilix delivers your music to Tencent Music and 100+ other stores from a single upload. You keep 100% ownership of your music.

Questions we get a lot.

How long until my release goes live?

After you submit, the release is reviewed and delivered to your chosen stores — typically within 24 hours. Each store then has its own ingestion window, so set the release date at least 2 weeks ahead to avoid release-day delays.

Does the 7-day trial need a credit card?

No. Sign up with just your email and explore the dashboard for 7 days: build releases as drafts, transfer your catalog, set up artists and smart links. Pushing a release to stores and buying add-ons require a paid plan — pick one whenever you’re ready. Nothing is charged automatically.

Do I keep ownership of my music?

Always. You grant Spilix a non-exclusive licence only so we can deliver to the stores you choose, and you can request a takedown at any time.

Can I switch from another distributor and keep my UPC/ISRC?

Yes. Tick "This release was distributed before" in the editor and enter your existing UPC and original release date so your streams and codes carry over instead of creating a duplicate.