Distribute your music to Bilibili

China's leading video platform for Gen Z — 336 million monthly users. Spilix distributes your releases to Bilibili — flat annual fee, no per-release cost, 100% ownership of your music.

China

336M+ — Monthly active users

China Gen Z — Core demographic

Video + Music — Content focus

China Gen Z Audience

Bilibili dominates Chinese Gen Z — the most valuable music discovery demographic in the world's largest music market.

Music Video Hub

Music videos, covers, and fan-made content thrive on Bilibili — your official music video sits alongside fan creativity.

Anime & ACG Culture

Bilibili's roots in anime and gaming culture drive massive demand for OST, J-pop, K-pop, and electronic music.

Danmaku Comments

Bilibili's unique flying comment overlay creates communal listening experiences — viral cultural moments built around your music.

Creator Ecosystem

3.9M+ active video creators use Bilibili — your music gets used in millions of fan-made videos generating royalties.

Live Streaming

Bilibili's live streaming supports music performances — direct fan monetization alongside catalog streaming royalties.

Spilix delivers your music to Bilibili and 100+ other stores from a single upload. You keep 100% ownership of your music.